Your quote list
An export from your job software or a spreadsheet: customer, date, value and status. Or connect the system directly.
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GibsonLetterbox · Call Tracking · Revenue Recovery · Sydney since 2006
Quote follow-up · Australia
Follow up outstanding quotes before they go cold.
We follow up by SMS and email in your voice, answer the replies and book the ready customers in. It runs in the background.
A short call with Albert or the senior team about your list and how follow-up works today. No pitch, and no customer records needed. 35 of 130 of Gibson's own past contacts booked again.
- 5.0 on Google
- Only people who already know you
- Your name and an opt-out on every message
Quote follow-up means going back to customers who were quoted but never said yes or no, and turning the interested ones into booked jobs. Gibson runs it for Australian trades and service businesses: outstanding quotes and lost jobs are followed up by SMS and email in your voice, replies are answered or handed to your team, and the ready customers are booked in. Every quote ends as booked, declined or no response, so nothing sits as a maybe.
For businesses whose job ads ask someone to follow up outstanding quotes, chase lost jobs or convert enquiries into bookings. If your job software already sends quote reminders, this is the part that comes after: handling the replies. Pricing comes later, once we know your list. Prefer to call? 1800 950 347.
Last updated 8 November 2026 · By Albert Triolo, Founder and Managing Director
QUOTESOutstanding, open and lost quotes followed up in your voice
REPLIESAnswered on the same channel, or handed to your team
BOOKINGSReady customers booked into your calendar, CRM or phone
OUTCOMEEvery quote closed as booked, declined or no response
Trusted since 2006
Trusted by Australian businesses, agencies and councils.
- 500+clients since 2006
- 5.0on Google
- 20 yearsrunning the work ourselves
Selected organisations Gibson has worked for, mostly on letterbox, print and call tracking. They show who has trusted Gibson with their customers, not Customer Reactivation results.
What your customers get
Follow-ups that read like you wrote them.
Each quote gets a short, friendly follow-up in your business's name. When the customer answers, the reply is handled, not left in an inbox.
- Outstanding quote · SMS
Hi Sarah, Mick from Your Plumbing Co here. Just checking the hot water quote came through okay. Happy to answer any questions, and I can hold Thursday morning if that suits.
- Job marked lost · Email
Hi Tom, Dan from Coastline Electrical. Last month you put the switchboard upgrade on hold. Is it still on the cards? If timing was the snag, I can find a slot that works around you.
- When they reply · SMS
"Yes, but it's a bigger job now. Can someone come and look?" The changed job goes to your team with the original quote attached, and a visit is booked.
Example messages from made-up businesses. Yours are written in your voice and tested with you before anything sends. See every step a reply goes through.
It chases. When they answer, it replies. When they're ready, the call gets booked.
- Automated message · email
Following up past customers. I'm Albert Triolo from Gibson Promotions. We help cleaning businesses reconnect with past customers who have not …
- No reply · 4 days
- Automated message · SMS
Albert from Gibson Promotions here, following my email. Some past cleaning customers who have not booked recently may be open to booking again. Do you currently have a set way of checking back with them? …
- No reply · 7 days
- Automated message · SMS
name hidden Albert at Gibson Promotions. On my own list I contacted 130 past customers not spoken to in over a year: 35 paid jobs, $9,415. My list, not a forecast for yours. Is that pool worth a look your end? If so, let's talk. Reply STOP to opt out.
- Replied by SMS
Let's talk
Read as: Wants a callSystem decided: Write a reply - Replied by SMS
Yes , we have
Read as: UnclearSystem decided: Hand to a personNot sure what they meant, so a person took over. - Sent by a person · SMS
Sorry for the back-and-forth, name hidden. Our call is booked for Friday 11 September at 4pm Sydney time. Albert will call you then.
System decided: Meeting booked - Calendar booking recorded
Calendar event ID retained
Gibson's own outreach to a cleaning business, August to September 2026, re-set from Gibson's system screens. The contact's name is hidden.
How Gibson runs it
From your quote list to booked jobs, in five steps.
Sorted
Outstanding quotes, lost jobs and won jobs separated. Anyone who must not be contacted is removed.
Your voice
Wording, sender and timing set with you and tested on sample messages before anything sends.
Chase and reply
Follow-ups go out at a pace you agree, for example a check-in a few days after the quote and another a week later. Replies are read and answered, or handed to a person with the quote history.
Booked and closed
Ready jobs are booked in or handed over. Every quote ends with an outcome you can see.
Our own result
130 of Gibson's own past contacts. 35 confirmed jobs.
Gibson ran the same follow-up on 130 of its own past contacts who had not heard from it in more than a year. Thirty-five booked again: 27 in every 100, worth $9,415 in small-ticket jobs.
Questions, answered directly
Quote follow-up questions, answered directly.
What is quote follow-up?
Quote follow-up means contacting customers who received a quote but have not said yes or no, finding out what is holding them up and booking the job. It covers outstanding quotes, open quotes and jobs marked lost. Gibson runs it for Australian trades and service businesses by SMS and email, in your business's voice.
ServiceM8, Tradify or Fergus already send quote reminders. Do I still need this?
Reminders send a message and stop. The work starts when the customer replies with a question, a new date or a bigger job, and someone has to answer, re-quote or book it. Gibson's system reads each reply, answers the routine ones, hands the rest to your team with the full history and closes every quote with an outcome. It can work alongside the job software you already use.
How many times should you follow up a quote?
Enough to get an answer without becoming a nuisance. A common pattern is a check-in a few days after the quote and a second about a week later, then the quote is closed. Gibson agrees the exact number and spacing with you, and stops as soon as the customer replies or opts out.
Will this annoy my customers?
It should not. It only goes to people who already know you, and each message is written to fit what they bought or asked about. Messages go out in small, spaced batches, never as a blast, and anyone can opt out easily.
Is it legal to text and email past customers in Australia?
Yes, when it is done properly. Commercial texts and emails come under the Spam Act 2003. You need a reason to contact the person, every message must say who it is from, and opting out must be easy and honoured. Gibson builds that in. This is not legal advice, and you make the final call on your list.
Can you follow up jobs we marked as lost?
Yes. A lost job often means a postponed job, a price question or a customer who went with someone else. The follow-up asks whether the reason still applies. Genuine reopenings go to your team; the rest stay closed with the reason recorded.
Is this cheaper than hiring an admin to follow up quotes?
Australian ads for sales administrators and customer service coordinators who follow up quotes offer about $55,000 to $85,000 a year, plus 12% superannuation and leave. Gibson quotes a monthly fee in writing for your quote volume so you can compare. It does not sleep, take sick leave or need overtime, but it does not replace someone who answers your phones and books jobs.
What do you need from us to start?
Roughly how many outstanding quotes you have each month and where they live: your job software, CRM or a spreadsheet. No customer records are needed for the first conversation. Later, an export or a connection lets Gibson sort the quotes and start the follow-up in your voice.
Next decision
Tell us about your list.
When you are ready, tell us roughly how many quotes, customers and enquiries you have and where they live. No customer records are needed for the first conversation, and pricing comes later.