What are missed calls actually costing you?
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Your missed-call cost, live.
Annual revenue at risk
$207,900
At a material recovery rate
$97,713
back in recovered revenue per year
Missed call SMS recovery: the 60-second window
Every unanswered call is money already spent. Around 85% of callers who reach voicemail never ring back. Gibson's missed call recovery fires a missed call SMS to the caller inside roughly 60 seconds, the 60 second SMS that intercepts the decision before it moves to a competitor. This text back missed call workflow, also called missed call text back, is part of Demand Recovery at $299/mo with a 60-second SLA on every missed call SMS.